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Alexander Bard Seminar
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“Business in the NETocracy style: how to enjoy success while keeping your own identity”
March 31, 2004
Hotel Baltschug Kempinski
Are you successful, enterprising, active and talented? Especially for you Mobile Marketing Agency has prepared series of seminars “Leaders of the World Business”. We propose you to take part in Alexander Bard Seminar, which will take place on March 31, 2004 in Kempynsky Balchug Hotel, Moscow.
Alexander Bard
Was born in 1961. Lives in Stockholm. He is a businessman, one of Stockholm Records founders, the owner of BullGod company, musical producer. Among his projects there are Army of Lovers, Vacuum, Alcazar. He is a composer, a painter, an adviser of Swedish Government, a consultant of Ericsson, Volvo, Astra and other companies. But from recent time he is also an acting NETocrat.
Why would it be interesting for you?
Projects of this man have conquered the world.
He knows for sure how to make business from show and show from business.
Standing for “freedom of choice, conscience and sexual belonging” he has earned an untold wealth.
Having worked out and implemented on practice a theory of NETocracy he has multiplied tremendously his incomes.
Alexander Bard’s speaking session will consist of four parts:
Part 1. History of Alexander Bard’s success.
Alexander Bard will tell how he became a successful businessman from a modest student of economics faculty. He’ll also tell about his musical and Internet projects, and how he learned to be “free from money”.
Part 2. What does NETocracy mean? How to become a NETocrat?
In this part Alexander Bart will get acquainted the seminar participants with a theory of NETocracy and its significance for different fields of business - in particular for marketing, PR and advertisement, mass media, sociology, political science, musical and record business.
Part 3. How to use principles of NETocracy in business?
Mr. Bard will tell about his experience in consulting big companies, about his sociological researches, and will give you practical examples of using NETocracy.
Part 4. Alexander Bard: “How am I using principles of NETocracy in my business”.
The seminar participants will get to know how Mr. Bard develops his own business, and what advantages it gives.
Organizational issues:
For registration please fill the Participant Registration Form. You can find it on our site or order by e-mail/fax.
Participation fee is 490 euro. Under the condition of the participation of few candidates from one organization discounts are stipulated.
Contact Irina Serova at Mobile Marketing Agency
Biography:
“...People are mostly very conservative - they prefer to carry old convictions, even if these convictions contradict newly discovered facts. Our old kind life conceptions allow us to feel psychologically comfortable: we love them. But it brings us to mental indolence and awkwardness: we exert more and more efforts to keep status quo in our heads, instead of learning something new. Because by learning something new we have to change our life”. (NETocracy, 2004)
Alexander Magnus Bard did not make lot of efforts to keep status quo. This 43-year old Swede with South African roots ravished, revolted, amazed and shocked the world community making good money on it.
His universities
He studied at drama school and intended to become a priest. Having received diploma of economist, he started to work at a gay-club. He studied political sciences in Stockholm Science Academy and worked up as a hacker on vacations. He was going to be prisoned, but was spared and sent as a corps man to a mental hospital.
His projects
Army of Lovers - the first star project of Alexander - an economist and political scientist. Successfully straggling for “freedom of choice, conscience and sexual belonging” (it’s a particular determination of the team's mission given by the producer and musicians) the group sold hundred thousands disks. Their single “Israelism” (Album “The God of Earth and Heaven”) took the upper lines of world hit-parades, and MTV Company refused to show this clip as an offensive for the Jews. The next single “La Plage de Saint Tropez” became number one even in China. In spite of apparent simplicity, songs of the group had deep philosophical motives. “... We found out that Army of Lovers admirers have intellect coefficient higher than 140, and those who do not love Army of Lovers have IQ lower than 140, and lots of people have lower one”, - was said in British program “The Big E” in 1993.
Vacuum - the second successful project of Alexander Bard. It demonstrated to music lovers absolutely new musical style, which Alexander Bart described as “symphonic synti-pop”. The first single of this group “I Breathe” (1996) immediately gained first places in hit-parades.
Alcazar - the next Bard’s project was unlike all the previous ones, but also had great success. Light and melodious disco-tracks proved doubtless composer talent of the political scientist with sad eyes.
His business
BullGog is music Management Company. Its clients are well known representatives of Swedish show business.
Internet-company Interresting.org is a kind of ideas auction. Any NETocrat can propose a variant of a problem solution. The best solutions are rewarded.
Stockholm Records is one of the biggest Swedish recording companies, which has put out discs of such groups as Army of Lovers, E-Type, Vacuum, Cardigans, Alcazar and others. Alexander Bard is one of the founders of the company and a record-producer.
Besides all the above mentioned Alexander Bard is the owner of “Area26” web-company.
His religion
Born in 1961, Alexander Bard is a newly-converted Zoroastyan living in Stockholm, a member of Z list organization. Alexander came to his present persuasion after having learnt almost all the religions.
Participants of Z list organization are born Zoroastyans, newly-converted ones and sympathizing ones.
“In our organization the main criteria are tolerance, openness, justice, and frank devotion to the all mankind’s profit through happy thought, happy act and ties between all Zoroastryans throughout the world”, says Mr. Bard
His book
“NETocracy” has appeared as a consequence of our deep frustrations. We couldn’t bear any more ignorance and infantilism of public debate in the end of XX century on the future expecting to us...” .
This book is written in co-authorship with a well-known Swedish writer and journalist Ian Zoderkwist. The original Swedish version of “NETocracy” was published in 2000. As the authors say, reactions on this book were very opposite - from unrestrained delight to horror and aversion.
Immediately this book took the first place among Swedish bestsellers and kept it to the end of the year.
“We took the trouble to draw a clear picture of the reality, and in the most difficult and important aspects arising from the fact that new forms of information technologies win in all fields”.
What is Internet? - A tribute to fashion or a solution of all our problems? Avoiding life or the only possibility to realize oneself? Basing on their own experience, Alexander Bard and Ian Zoderkwist answer these questions.
Interesting information
Date of birth: March 17, 1961
Color of hair: strawberry blond
Color of eyes: blue
Height: 1.78 m
Weight: 67 kg
Education: High School in the ASU, also studied politics and economy in Stockholm
First bought record: Get It On - T-Rex
Favorite artist: Oum Khaltsoum, Kraftwerk
Best music for all times: Waltz Darling - Malcom McLaren
Favorite city: Tokio and Berlin
Favorite film: “Querelle” from Fassbinder
Favorite type of a women/man: with long dark hair
Favorite food: Persian and Arabian cuisine
Favorite drink: Bloody Mary with a piece of Tabasco
Favorite car: Jaguar
Favorite place for rest: Argentina
Favorite sport: chess
Hobby: hunting dears
What don’t you like: hypocrisy
The biggest frustration: I grew in a terrible place
The biggest dream: to make a film about Army of Lovers
Brothers/Sisters: 3 brothers, 1 sister
Animal: boa named Stalin
Name of the first love: Gretta Garbo
Place of Living: Stockholm and Berlin
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